BEEF // DROOL LOG
To get people thinking (and drooling) about beef over the holidays, we put a new spin on the holiday yule log. Simply put, we filmed a bone-in rib roast gently simmering and spinning over an open flame. For over two hours.

Drool Log // :30

Drool Log // :15 (Hallmark Channel)

Drool Log // ‘Twas The Night Before Beefmas

Like I said, we captured the Drool Log cooking for 2+ hours. Then released it as an “uncut” feature-length film.

 

And it seemed to make people happy.

To prove a single asset can make an entire campaign, we even refreshed our GIPHY account.